About
Highly analytical and creative Digital Marketing Officer with a proven track record of developing and executing comprehensive marketing strategies that drive brand visibility, engagement, and business growth. Leveraging expertise in digital data analytics, SEO/SEM, and multi-channel campaign management, I am committed to delivering measurable outcomes and onboarding new businesses. Seeking to apply advanced digital marketing skills and leadership capabilities to an organization focused on innovation and excellence.
Work
LandWey Investment LTD
|Digital Marketing Officer
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Summary
Currently spearheading digital and offline marketing strategies and campaigns to elevate the LandWey brand's market presence and engagement.
Highlights
Developed and executed comprehensive digital marketing strategies and campaigns, integrating both online and offline channels to enhance brand visibility and market reach.
Orchestrated the end-to-end content creation process, from conceptualization to final production of visuals and audio-visuals for diverse print and digital platforms.
Managed and optimized digital advertising campaigns across major platforms including Facebook, Instagram, Twitter, LinkedIn, Google, and YouTube, driving targeted audience engagement.
Designed and implemented targeted email marketing campaigns using Mailchimp, fostering client relationships and generating prospective leads.
Cultivated strategic partnerships with online and offline media outlets to amplify brand promotion and market positioning.
Directed paid media channels and developed high-impact marketing strategies, successfully onboarding over 1000 businesses.
Oversaw comprehensive company communications across social media and email platforms, ensuring consistent brand messaging.
PennyTree
|Product Marketing
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Summary
Executed digital media buying tactics and strategies to launch and sustain digital marketing campaigns for various products.
Highlights
Developed and implemented advanced digital media buying tactics across diverse platforms, significantly contributing to the successful launch and sustained growth of digital marketing campaigns.
Managed all company communications across social media and email channels, ensuring brand consistency and audience engagement.
Directed paid media channels and devised strategic marketing initiatives, leading to the successful onboarding of over 1000 businesses.
Supervised the creation of compelling social media copy and content calendars, ensuring engaging, interactive content and design concepts for all creative posts.
LoanPlus Partners
|Business Development Executive
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Summary
Drove business growth by securing new clients for credit facilities and managing a substantial portfolio.
Highlights
Secured new business accounts for the company's credit facility and effectively managed a portfolio of over 50 key clients.
Nigerian Airspace Management Authority (NAMA)
|Intern
Ikeja, Lagos, Nigeria
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Summary
Provided essential support in documenting cartographic maps and studying aeronautical information systems.
Highlights
Documented cartographic maps and conducted in-depth studies of Aeronautical Information Systems (AIS), enhancing operational understanding.
National Institute of Oceanography and Marine Research (NIOMR)
|Research Intern
Lagos, Nigeria
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Summary
Contributed to geological research and analysis within the geology department, supporting scientific data collection.
Highlights
Assisted in conducting geological research and detailed analysis within the geology department, applying scientific methodologies.
Accurately logged and organized geological data samples using spreadsheets, ensuring data integrity for research projects.
Vida ICT
|User Acquisition/Marketing
Owerri
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Summary
Focused on identifying new business opportunities and building brand awareness for company services.
Highlights
Identified and prospected potential business opportunities, contributing to the expansion of the company's service reach.
Executed targeted marketing initiatives to build awareness for company services among business clients.
Education
Google Analytics Academy
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Certificate
Google Analytics
Federal University of Technology Owerri
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Bachelor of Technology
Geology
Google Digital Garage
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Certificate
Digital Marketing
Languages
English
Certificates
Advance Google Analytics
Issued By
Google Analytics Academy
Keystone Bank Digital skill
Issued By
Keystone Bank
Google Analytics for Beginners
Issued By
Google Analytics Academy
The Fundamentals of Digital Marketing
Issued By
Google Digital Garage
Skills
Digital Marketing
Email Marketing, Brand Marketing Strategy, Digital Data Analytics, SEO/SEM, Online Community Building/Management, Social Media Tools (Instagram, Twitter, Buffer, Tweetdeck), Product Ideation, Storytelling.
Communication & Soft Skills
Written & Verbal Communication, Creativity, Strong Numerical and Analytical Skills, Problem Solving.
Software & Tools
Microsoft Office Suite, Mailchimp.
Interests
Brand Building
Finance
Music
Technology
Research
Media
References
Available at request
Available upon request